Build A Community
Build a community that can reap the most value from your level of service rather than spending your time prospecting a message to the masses. --Bob Cobb
A focus on the long term rather than the short term is what a financial advisor needs to keep in mind when it comes to practice management. Build a community that can reap the most value from your level of service rather than spending your time prospecting a message to the masses. An increased level of service increases the likelihood that a client will refer you to someone else.
-Bob Cobb, in Be More Referable
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