Take a Longer View of Client Relationships
Wealth managers cultivate strong bonds with clients, seeking to earn their trust by working closely with them over time and learning their individual needs (financial and otherwise). --John J. Bowen Jr
Not only do wealth managers make smarter decisions about the number and types of clients they work with, they also take better steps to serve those clients. Whereas investment generalists typically base their relationships on transactions or events-buying and selling stocks, for example-wealth managers take a longer view of client relationships. These advisors cultivate strong bonds with clients, seeking to earn their trust by working closely with them over time and learning their individual needs (financial and otherwise).
-John J. Bowen Jr. is founder and CEO of CEG Worldwide, in Getting an Edge with Wealth Management
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