Show Your Gratitude
Don’t expect to get something out of [sending thank you notes]—you might, and I hope you do, but it is best to send them from the heart and spirit of thankfulness. --Katherine Vessenes
Write thank you notes in the spirit of gratitude, not expecting anything in return. Like all of my marketing suggestions, they are based on what my Mama taught me—when you are nice to other people, they are nice to you. Send notes to people just to thank them for something they have done, particularly something that might go unnoticed. Don’t expect to get something out of it—you might, and I hope you do, but it is best to send them from the heart and spirit of thankfulness.
--Katherine Vessenes in Ten Things You Need to Know About Thank You Notes
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