Send Periodic Mail to Prospects
Showing up in their inbox or mailbox is the next best thing to running into these people in the community. --Gerri Leder
You can add to your visibility by sending periodic mail and email to prospects and centers of influence. Showing up in their inbox or mailbox is the next best thing to running into these people in the community. Systematic communications are effective in keeping these people familiar with who you are.
-Gerri Leder is an industry marketing consultant, in The Secret to Referrals
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